GWD vs CollecTin: Raise more with the Donation Station
Not all contactless donation devices perform the same. This comparison sets out the differences between GWD’s Donation Station and the CollecTin More and how this might impact the amount you raise.
Midi Donation Station
The Donation Station range is bold, brandable and highly visible; with printable panels and customisable screens, these devices effectively grab donor attention. Charities tend to be busy places with lots going on, so ensuring that your device is easy to find, even from a distance, prevents them getting lost in the background.
GWD provides a complete, end-to-end contactless fundraising solution: purpose-built hardware, integrated software, payment processing, Gift Aid capture, support, and ongoing optimisation; all designed to work together out of the box.
The GWD Donation Station uses a large 10″ landscape screen with a clear, custom on-screen keyboard designed specifically for self-service use. This purpose-built interface guides donors cleanly through the Gift Aid journey and, combined with automatic reclaim, delivers Gift Aid on over 68% of donations with no added admin.
We know that not all fundraisers are technical wizards, so GWD provides hands-on, responsive support tailored to your team’s technical confidence. Our in-house experts respond within two hours and work closely with customers to keep devices active, effective, and generating income.
CollecTin More
The smaller the device, the more likely it is to be missed. CollecTin solutions are not much bigger than a smart phone, meaning there is work needed to grab the attention of passers-by. Devices that don’t stand out and blend in to the background result in missed income. If your donors can’t see a device, they won’t donate.
CollecTin operates as a fragmented solution, requiring charities to work with different companies separately for hardware, card readers, software and support. This DIY approach increases setup complexity, support overhead, and the risk of inconsistent performance across devices.
The CollecTin Gift Aid flow relies on an in-built tablet keyboard, designed for personal devices rather than a public self-service environment. The vertical layout and less accessible input experience add friction. With the Gift Aid flow taking in excess of 90 seconds, the completion rates are lower and Gift Aid is missed.
CollecTin have multiple partners, which can be overwhelming when charities need to contact someone urgently. Depending on which part of the device has the issue, the suppliers of that part are the ones you need to contact, but it’s not always easy to figure that out.
Unlock a better giving experience with GWD
With fewer and fewer people carrying cash, contactless donation devices are becoming an essential part of giving, but many charities are put off by the complexity.
If you’re just starting out with contactless it’s essential to work out which provider and solution is going to perform best for you in the long term.
Our devices are highly visible and purpose-built for fundraising, with expert support available as standard.
Still not convinced?
Tired of Gift Aid admin?
Try automatic Gift Aid reclaim with the Donation Station
Most contactless devices capture Gift Aid but the Donation Station can process your HMRC claim automatically.
- Raise 25% more without the admin hassle
- Say goodbye to extra finance packages
- Take the burden off your team’s shoulders
Our range of products
We have two solutions to choose from; Lite and Pro. Both designed to maximise income, regardless of how you fundraise. Lite offers an all inclusive solution, while Pro allows for flexibility and customisation.
Donation Station Pro
A fully customisable device designed to grab attention, boost donations and form long-lasting supporter relationships through data capture.
Each device can be customised with a stand, branding, graphics and an individual narrative.
Donation Station Lite
A small-scale solution, designed for quick and easy donation capture. Ensure your charity team can fundraise anywhere regardless of connectivity.
With 3 built-in fundraising modes, you can switch between Express, Suggested Amounts or Keypad Mode.
