Gardens & Monuments

Useful fundraising devices for heritage sites

Visiting a garden or heritage monument is a wonderful experience. Increasingly we see the impact time spent in nature and amongst architectural sites has on our wellbeing as visitors, we are often happy to make a donation to see them thrive.

Certainly, a heritage organisation will always have a fundraising challenge that needs to be met. 

Adding a Donation Station into a such spaces can be a good way to encourage those funds; introducing an attractive device front and centre, near a visitor entry point or ticket sales hub, makes donating easy.

The Donation Station by GWD is a multi-functional device designed to tell a story and nudge visitors towards a donation

Botanical Gardens glass house interior

Features

Gift Aid Conversion

High conversion rates to Gift Aid on donations. View More

Conversation Starter

Capture data for future marketing in an unobtrusive way. View More

Donate To Specific Causes

Empower your donors to engage with a cause.View More

Safe & Secure

Peace of mind for both charity and its donors. View More

Promote Your Membership

Encourage membership signup and renewals. View More

Wifi or 4G Data SIM

A choice of connection for different locations. View More

Custom Branding

Aligned to your brand identity and telling your story. View More

Attract Loop

Individually designed screensavers to attract donors attention. View More

Why Use A Donation Device?

The Donation Station by GWD allows for fundraising through digital payments,
without the need for time-consuming involvement from venue staff or volunteers. 

Users can give money to specific causes or projects, and information
can be captured for future marketing analysis, with the protection of data encryption. 

The Donation Station is available in different options to suit different spaces. Have a small entry space?
Try the wall-mounted Slim size. Want to grab maximum attention at an entrance?
The floor-standing Skinny will work superbly to catch the eye of passing patrons.

Interactive Device Design Options

Interactive design is used to build an emotional connection with a donor through its user journey. Screensavers – on an Attract Loop, with your branding and photos tell a story. Ask the user what they think of the site and it’s features to gather feedback, and don’t forget that membership signups and renewals can also be promoted through the device. 

When it comes to software, our team are experts – if you need specific reports and marketing data on your visitors, we can make these available. Use the integrated Gift Aid function to boost donations by an additional 25%. Our device asks donors to do this in an easy and friendly manner – securing a high conversion rate to Gift Aided donations. There are also options for staff training, out-of-hours assistance, on-site support, and callouts, alongside our standard support service, designed to make the Donation Station a good return on investment. Challenge us for a solution to your venue.

Midi Secure

The Donation Station Family

Slim Donation Station

Slim

This wall-mounted Donation Station is ideal when physical space is limited. 

Its minimal profile makes the Slim a perfect choice for historical buildings, that want to add a donation device in a simple way. It also works very well in corridors or entrances to places of worship, such as mosques.

Key Features

  • #1 Wall-mounted slim profile
  • #2 Space-saving interactive device
  • #3 Excellent in corridors and entryways
Learn More

Key Features

  • #1 Lorem Ipsum is simply dummy text of
  • #2 Lorem Ipsum is simply dummy text of
  • #1 Lorem Ipsum is simply dummy text of
  • #1 Lorem Ipsum is simply dummy text of
  • #1 Lorem Ipsum is simply dummy text of
Midi Donation Station

Midi

A counter-top option, this is a flexible design suitable for installation in a variety of places. It’s securely fastened, but with key access and tools can be easily moved to a new location or portable for event use. 

This version can be customized with a freestanding podium and hand strap for mobile use, enabling contactless fundraising at pop-ups or temporary events.

Key Features

  • #1 Secure and portable donation device
  • #2 Excellent for events
  • #3 Easy to transport
Learn More
Skinny Donation Station

Skinny

This floor-standing, minimal profile device is ideal for repositioning during an event, or a change in location. It can also take a more permanent position to capture the attention of passing visitors.

The tall profile is ideal for positioning at key points in a visitor’s journey, drawing attention with its large screen and added signage – fully customisable to your organisation’s branding.

Key Features

  • #1 floor-standing and secure
  • #2 high-performance device
  • #3 large-scale attractive branding
Learn More

What People Say

Illustration of someone reaching for a star

Challenge us for a solution to your venue.

Contact Us

Conversation Starter

Converting an initial donation into a meaningful relationship is also part of the Donation Station experience. Key prompts for information gathering allow you to capture data from donors that can be used to continue the conversation into the future.

Attract Loop

Part of the Donation Station’s key visual design features, the Attract Loop are screensavers purposefully designed to run on a loop. Created by GWD with your input, they use visuals or photography, plus an emotive call to action, to catch the donors interest and lead them towards donation through interactive storytelling.

Custom Branding

The entire Donation Station is open to branding, from external display to on-screen logos, photography and your brand look and feel.

Our design support service can adapt visuals and graphics to suit your brand.

Wifi or 4G/5G Data SIM

Where you need it, the Donation Station can be supplied with Data or Wifi connectivity.

If using the device in a remote location or at an event, it’s worth considering the signal strength available – GWD can support you to ensure there’s a smooth running operation on the day.

Encourages Promotion​

The opportunity to engage further with donors, and start a longer lasting relationship that converts to membership or legacy funding is here too.

We’ve designed the user journey to allow for interactive storytelling, to capture interest and guide the donor towards this goal.

Safe & Secure

All data is transmitted with full encryption, so you can be sure that all individual donor data is safely used, in accordance with GDPR regulations.

Specific Purpose Donation

Giving choice on where the donor wants their money to be spent empowers them further. The Donation Station asks this question and gives charities freedom to present their causes and activites as separate campaigns.

Gift Aid Up Sell

An integrated Gift Aid function on all Donation Stations helps boost fundraising a further 25%. This tax relief can be claimed from HRMC from any donor that supplies their contact details and makes a declaration, as a UK tax payer. The Donation Station is designed to encourage and secure this additional fundraising income easily, through simple reports that can be downloaded and submitted to HMRC as part of a Gift Aid claim.