Riverbourne Community Farm

donation station in situ

Digital fundraising devices for a community farm

When Riverbourne Community Farm in Wiltshire wanted to move forward with their fundraising efforts, they knew adding digital donation devices would help them tell their story.

Riverbourne donation boards
donation station in situ

A Donation Station for daily use

Riverbourne chose to locate their new device in their small animal building, making use of this indoor space to house a Skinny Donation Station.

Adding custom branding, and clear signposting outside to catch attention, the team made use of our design services too, adding unique Attract Loop screens with imagery and graphics to drive the message home that each donation really does help, and support makes a difference.

As standard with all Donation Stations, Riverbourne could choose specific donation values, and ask supporters to cover any transaction costs involved. Together with tailored ‘Thank You’ messages after donations are made, email receipts are also provided.

In fact, this project followed many of our Top Tips for getting the most from your Donation Station – read more here.

Learn more about contactless fundraising and how it can boost your charity or organisations digital donations.

"The farm is Free-to-Visit, making it accessible to everyone, however donations help feed our animals and go towards other running costs, inculding the 200 animals and birds on the farm."

— Riverbourne Community Farm

Who are GWD?

We help socially-minded organisations transition to digital systems, building stronger relationships through impactful products and services.

Our experience goes back two decades, with a foundation building and providing critical digital services and products for the financial services and retail industries.

With a long-proven ability to handle challenging projects and a team of trusted experts, we work hard to solve problems and deliver change that helps others.

Attract Loop

Part of the Donation Station’s key visual design features, the Attract Loop are screensavers purposefully designed to run on a loop. Created by GWD with your input, they use visuals or photography, plus an emotive call to action, to catch the donors interest and lead them towards donation through interactive storytelling.

Customisation

The entire Donation Station is open to branding, from external display to on-screen logos, photography and your brand look and feel.

Our design support service can adapt visuals and graphics to suit your brand.

Wifi or 4G/5G Data SIM

Where you need it, the Donation Station can be supplied with Data or Wifi connectivity.

If using the device in a remote location or at an event, it’s worth considering the signal strength available – GWD can support you to ensure there’s a smooth running operation on the day.

Safe & Secure

All data is transmitted with full encryption, so you can be sure that all individual donor data is safely used, in accordance with GDPR regulations.

Choice of Donations

Giving choice on where the donor wants their money to be spent empowers them further. The Donation Station asks this question and gives charities freedom to present their causes and activities as separate campaigns.

Gift Aid Up Sell

An integrated Gift Aid function on all Donation Stations helps boost fundraising a further 25%. This tax relief can be claimed from HRMC from any donor that supplies their contact details and makes a declaration, as a UK tax payer. The Donation Station is designed to encourage and secure this additional fundraising income easily, through simple reports that can be downloaded and submitted to HMRC as part of a Gift Aid claim.